Email Marketing Specialist Job at The Intersect Group, Austin, TX

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  • The Intersect Group
  • Austin, TX

Job Description

Email Marketing Specialist

Contract: 4-6 month contract and should most likely get extended and possibly convert to direct hire if experienced

No C2C or third-party submissions

Location: Austin (78701) is preferred location but open to Dallas (75201) or Richardson (75082) locations

Schedule: 5 days onsite

Interview process: 2 rounds

Qualifications:

  • 2-3 years of experience in email marketing or digital marketing preferred
  • Experience with Salesforce Marketing Cloud (Email Studio, Journey Builder, Automation Studio)
  • Basic understanding of HTML and email design principles
  • Knowledge of AMPscript for personalization is a big plus
  • Strong attention to detail and organizational skills
  • Analytical mindset with interest in campaign performance and optimization
  • Excellent communication and teamwork skills
  • Ability to learn quickly and adapt in a dynamic environment
  • Bachelor’s degree in marketing, communications, business, or related field preferred

Responsibilities:

  • Facilitate the execution of email marketing campaigns, including content setup, segmentation, testing, and deployment
  • Collaborate with Marketing, Enablement, and Technology teams to ensure campaign alignment and consistency
  • Support the creation and maintenance of email templates, Cloud Pages, and subscription lists
  • Help monitor campaign performance and contribute to reporting and insights
  • Participate in A/B testing efforts (e.g., subject lines, content variations) to improve engagement
  • Assist in quality assurance checks, including link validation, landing page accuracy, and tracking parameters
  • Help maintain deliverability standards and support list hygiene practices
  • Stay informed on Salesforce Marketing Cloud (SFMC) features and email marketing best practices
  • Contribute to workflow improvements and documentation
  • Perform additional tasks and support ad hoc projects as needed

Job Tags

Contract work,

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